Coffee Date is back! Coffee Date is a column where we cover coffee and tea trends. This week we’re covering The Crystal Ball Frappuccino from Starbucks.
Those Starbucks guys are marketing geniuses. They can pump out crappy, sugar-loaded Frappuccinos every few months, and they sell like crazy. When I remember to, I try them, but I’m always disappointed. Marketing stunts like The Crystal Ball Frappuccino act as a reminder to a bizarre sense of curiosity and brand loyalty.